EICOM needed to centralize its assets library in one organized collection of digital assets that can be used for communication purposes, such as images, videos, audio, text, etc.
A Notion page inside EICOM’s environment documenting the Brand Styleguide. This page contains the guidelines and best practices for creating consistent and coherent branding across all the products and platforms of EICOM. It covers aspects such as logo, color palette, typography, iconography, imagery, tone of voice, and design principles.
The Brand Styleguide is a scalable, virtually never-ending product that standardizes the communication behavior and visual language of multiple products and streamlines the creation of new interfaces. It helps to ensure a unified and recognizable identity for EICOM and its offerings, as well as to facilitate collaboration and innovation among the design team and other stakeholders.